# Brand Sprout Works > Branding and social media help for small businesses. Plain-English guides for small businesses, Etsy shops and creators on hiring social media managers and logo designers, planning content and building a brand. Led by William Yu, a brand and social media designer. Some links to Fiverr are affiliate links; see the disclosure page. ## Guides - [ClickFunnels vs Systeme.io for small business, or hire a funnel builder?](https://brandsproutworks.com/guides/clickfunnels-vs-systeme-io): ClickFunnels starts at $97 a month and Systeme.io has a free plan. Here is what each one gives a small business, and when hiring a funnel builder makes more sense. - [How to hire a ClickFunnels expert on Fiverr (and what to get done)](https://brandsproutworks.com/guides/how-to-hire-a-clickfunnels-expert-on-fiverr): A step-by-step way to hire a ClickFunnels builder on Fiverr, from setting up your own account to checking live funnels and confirming exactly what the package includes. - [Instagram tips for small businesses that want more customers, not just likes](https://brandsproutworks.com/guides/instagram-tips-for-small-business): Practical Instagram tips for small business owners, from setting up your profile to planning posts and turning followers into customers. - [Pinterest marketing for small business, a beginner's guide](https://brandsproutworks.com/guides/pinterest-marketing-for-small-business): Pinterest works like a visual search engine. Here is how a small business can set up an account, create pins people search for and send that traffic to its website. - [How to make a social media content calendar for your small business](https://brandsproutworks.com/guides/social-media-content-calendar): A content calendar is a simple weekly plan of what you post, where and when. Here is how to build one in an afternoon, with a template you can copy. - [Fiverr Logo Maker vs a custom logo designer, which should you choose?](https://brandsproutworks.com/guides/fiverr-logo-maker-vs-custom-designer): Fiverr Logo Maker gives you an instant, editable logo; a custom designer gives you a one-of-a-kind mark. Here is how to decide in two minutes. - [How to hire a logo designer on Fiverr (without wasting your first order)](https://brandsproutworks.com/guides/how-to-hire-a-logo-designer-on-fiverr): A step-by-step way to choose a Fiverr logo designer by portfolio, package and reviews, plus the files to ask for and the mistakes that cost a second order. - [How to write a logo brief a designer can actually use](https://brandsproutworks.com/guides/how-to-write-a-logo-brief): A one-page logo brief template for small businesses, with examples, so your designer delivers concepts close to what you pictured on the first round. - [Minimalist logo ideas for small businesses (and how to get one made)](https://brandsproutworks.com/guides/minimalist-logo-ideas-for-small-business): Five minimalist logo approaches that work for small businesses and Etsy shops, what each says about your brand, and how to brief a designer for one. - [How much does a social media manager cost on Fiverr?](https://brandsproutworks.com/guides/social-media-manager-cost): Fiverr's own pricing data puts social media services at about $30 to $162 per project. Here is what each price level buys, and how to choose a manager you keep. ## About - [About Brand Sprout Works](https://brandsproutworks.com/about) - [Free branding checklist](https://brandsproutworks.com/checklist) - [Affiliate disclosure](https://brandsproutworks.com/disclosure)